New in Snoobi Analytics: On-Page Accessibility

We’re excited to announce a powerful new feature in Snoobi Analytics: on-page accessibility testing!
This addition allows you to easily assess how accessible your website pages are,  directly within your Snoobi Analytics dashboard.

Why is accessibility so important?

An accessible website ensures that everyone can navigate, understand, and interact with your content. The European Accessibility Act (EAA) came fully into force in June 2025. This legislation aims to enhance accessibility for people with disabilities by setting clear standards for products and services. The full wording can be found on the EU website.

But accessibility is not just about compliance: it is about inclusion and providing equal opportunities for all visitors to access information on your products and services. And ignoring accessibility can result in legal risks, lost business opportunities, and a poor experience for millions of users.

The standards: WCAG

Our new on-page accessibility testing aligns with the Web Content Accessibility Guidelines (WCAG), the international standard developed by the W3C. WCAG 2.1 is the current benchmark for most accessibility policies worldwide. The full list of guidelines can be found under this link.
The WCAG offers clear recommendations on how to make websites:

  • Perceivable (e.g., text alternatives for images)
  • Operable (e.g., keyboard navigation)
  • Understandable (e.g., consistent, readable layouts),
  • Robust (e.g., compatible with assistive technologies).

How does Snoobi’s accessibility testing help?

With Snoobi's new on-page accessibility feature, you can:

  • Scan your pages directly from your analytics dashboard for accessibility issues
  • Get clear, actionable insights on what elements need improvement, referencing WCAG criteria
  • Track accessibility scores over time to measure your progress as you optimize your website
  • Combine accessibility data with our detailed visitor analytics to prioritize fixes on the most important of most visited pages

This makes Snoobi Analytics a one-stop solution for both your website’s performance and its accessibility.

Get started today

Accessibility improves your website for everyone — and now it is easier than ever with Snoobi. By adding accessibility testing for free to all our standard web analytics editions, we are helping you create better web usage experiences while adhering to regulations.

Ready to make your website accessible to all? Log in to your Snoobi Analytics account now and start testing your pages today. Don't have Snoobi Analytics yet? Request a free trial and see for yourself what we are capable of!

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