February 2026 Release of Snoobi Analytics

Snoobi maintains the schedule of regular updates to provide our customers and partners with the latest information in web- and online data analysis.
This update also adds two more options to the Free Snoobi Analytics Dashboard.

Release Details

This February we are announcing an exciting major release that affects many aspects of Snoobi Analytics. Interface changes, easier access and AI-research for organizations are just a few of the extended analytics options that are new.
More details on the release are in this document on the Help Desk website.

Below is a shorted summary.


♦ Location of visitors: This can now be shown on a detailed map, up to the city level, also incudes the segmentation option to filter on a part of the name of an organization, a city or a region.
Read more about geo-location and the map feature.

♦ Organization Profiler extension: Addition of an AI-powered company research button in the Organization Profiler in addition to the standard internet search.This provides a detailed view on the organization's public profile.
 The article about 'Lead generation in a cookieless world' can be found here

 

 

♦ Repeat visit selection: We added the option to segment (or ignore) organization visits based on repeat visits; you can select to look back 1,3,6, or 12 months. Combine this with other new snoobi Profiler functions to assist your sales team in identifying leads.
More about this feature in this document

♦ Traffic Source or acquisition updates: AI-Search was added as a separate traffic source. This feature is currently in beta as more identifiers will be added. Other Traffic sources also received an update.
More details on how traffic source identification can assist you in this document.

♦ Extension to accessibility panel: The actual WCAG error code as added to the accessibility research table; this means easy lookup of the error and possible steps to resolve issues.

 

♦ New custom report selector and Interface element change: A custom report drop-down selector is now added to the header, and the Real Time Visitor Monitor has moved.

♦ Snoobi Datafeed enhancements: A copy button is now available to the Datafeed overview per account.   We also expanded the Datafeed 'Days' parameter to 365 days.
Details about the Snoobi Datafeed enhancements can be found here

With this update Snoobi Technology again extends the analytics options, providing enhanced insight in what happens on your website.